Costco are one of the best wholesalers in the market. Both their products offering and customer service are considered the best. Which is why its comes as a shock for being slammed for selling a “Cuddle with Me” doll. Customers complained was the doll needed to be removed from the shelves immediately as it was offensive.
The African America doll, wore a headband with the words “lil’ monkey” written across it. The makers of this racist doll labelled the black one a “monkey,” with the name across its head for all to see, which added to the humiliation and embarrassment.
The makers of the doll also have Latina, white, and another doll with a panda bear labeled “pretty panda.” Take a guess which race of doll they decided to label that one with?
The maker of the racist “Cuddle with Me” dolls is Brass Key who denied being racist despite labeling their black doll “lil’ monkey.”
Rather than taking responsibility for promoting a horrible product, they claimed that the racist design was not in line with their company’s thinking, which implies that their racism was possibly subconscious.
Brass Key laughed the situation off as an “honest mistake.” Stating: “We don’t think in that way. We don’t operate in that kind of thinking.”
Regardless, customers were not pleased with how Brass Key laughed at the accusations of deep-seated racism within their product design teams.
Although Brass Keys deny responsibility for the racist design of their “Cuddle with Me” dolls, Costco have issued an apology to offended customers claiming they will pull all the dolls from their shelves.
The complaint originated from Greensboro, North Carolina, where John Taylor and his wife came across the racially offensive doll.
Snopes reported that the cousin of Taylor wrote the following: “My cousin, John Taylor and his wife, Donna, who live in North Carolina, recently vent to Costco in Greensboro and could not believe what they saw perched on the shelf for sale. As the photos show, the baby doll is being hugged by a monkey, and the doll has a cap on its head, and that says ‘lil monkey’! They have lodged complaints with the Costco Corporate HQS, and their efforts succeeded in getting the doll pulled from the Greensboro store.”
The reporter writes, “These dolls are an insult to us all and need to be pulled from all Costco stores or where ever they are being sold. Costco also owes its customers an apology. I hope you are as outraged as I am, and if so, call Costco HQs and demand that this product be removed from their shelves without delay.”
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